The 2026 design competition for students
"Glass & Virtues"
What if packaging became a wellness ritual in its own right?
This edition celebrates glass as a medium of well-being, care, and consciousness. Designers are invited to imagine glass packaging that highlights natural virtues, functional ingredients, and beneficial consumption rituals. Glass becomes a vessel for products that nurture the body, the mind… and the planet.
Here, design serves the living.
Soothing textures, organic shapes, nature-inspired colors: these creations should awaken the senses as much as the conscience. Each package becomes a narrative object, inspired by herbariums, apothecary vials, medicinal plants, and more. It tells a story, a source, a virtue.
More than a container, a daily companion.
As habits evolve, so do formats: micro-doses, infusions, wellness shots, etc. are becoming part of our routines. Glass supports these new rhythms with elegance and responsibility, while enhancing transparency through informative labels about benefits, ingredients, and usage.
Glass & Virtues is an invitation to design differently: To think of design as an act of care, a bridge between humanity, nature… and the choices we make as consumers.
Three Participation Categories
Three categories, three creative approaches!
For the Glass Award, the challenge is to imagine a bottle or jar whose shape embodies the benefits of the product. Organic lines, soothing textures, references to well-being… glass becomes a sensory and narrative vessel. At a time when micro-doses, infusions, nolow drinks (that is, low- or no-alcohol), and other health rituals are becoming part of our routines, design must also accompany these new practices with accuracy, transparency, and responsibility. Participants may explore the different shades of glass offered by Verallia France.
For the Decoration Award, it’s all about graphic expression on the YS Bague Plate bottle. Colors, patterns, finishes: the decoration should reflect the product’s natural virtues and create an elegant, calming visual universe. Check out our toolbox, which details all possible decorations and the areas available for design.
Finally, the Special Rémy Cointreau Award rewards the best proposal for a spirits bottle, designed according to the brand’s exclusive brief. A unique opportunity to collaborate with a leading figure in the industry.
Monday
27
October 2025
Phase 1
Opening registration and project submission
Register now on the website. A toolbox is available to help you create your submission file. Don’t hesitate to consult the FAQ page.
Sunday
15
March 2026
Phase 2
End of registration and project submission
Registration closes at 6 pm, congratulations to all participants. The Verallia Design Awards team will soon be studying all the projects submitted.
Tuesday
19
May 2026
Phase 3
Jury vote
The jury is made up of several experts: companies, designers and journalists. This mix of profiles ensures a fair and balanced vote to elect the winners.
Thursday
25
June 2026
Phase 4
Award ceremony
In addition to their prize, each winner receives a trophy presented by one of the members of the jury. This is a day rich in exchanges and encounters, and brings the year’s edition to a close.
The Deliverables
To participate in the contest, you must submit:
- 1 PDF document in landscape format presenting the main information about the project (the proposed concept, visuals of the bottle, a technical drawing, etc.)
- 1 main image and up to 3 secondary images (in landscape format)
- 1 project title
- 1 project description
Awards for the winning designers
The Verallia Design Awards reward the best projects. Gain recognition and visibility, while receiving financial support to invest in your professional future. Join us, take part and have the chance to win prestigious design prizes.
Glass Award:
Rosé Wine
Glass Award:
White Spirits
Glass Award:
Amber Spirits
Decoration Award
Employees’ Pick
Mentor’s Pick
Factory visit
Dive into the creation of a bottle with the CAMONDO school and Pierre Charrié, the patron of the 2023 edition. The day began with an introduction to the glassmaking process and a presentation of the competition. The students then had the opportunity to get to the heart of the world of glass, thanks to passionate professionals who revealed the secrets of glassmaking at the Vauxrot factory. Read what the students had to say about this rewarding day.
The contest mentors
Döppel Studio
Lionel Dinis-Salazar and Jonathan Omar, co-founders of Döppel Studio, are innovative designers exploring the intersection of design, scenography, and artistic installation. Graduates of the École des Arts Décoratifs de Paris (ENSAD) and the École des Arts Décoratifs de Strasbourg (HEAR) respectively, their creative approach transcends disciplinary boundaries. Each project at the studio, conceived as a cairn, layers ideas and forms to create unique experiences. Committed to innovation and efficiency, they collaborate with galleries, publishers, and industrial partners, bringing a fresh and poetic perspective to contemporary design.
Jury of the edition
Take a look at the members of this year’s jury, made up of leading companies, design agencies and journalists.
Founder & CEO
VITIVIN Emballage