Theme 2020 French glass
Spontaneously associated with notions of quality, safety and proximity, the French origin of a product reassures consumers. In the collective imagination and particularly in certain foreign countries, France is synonymous with traditions, luxury and know-how.
You can imagine a glass packaging that allows a French producer to communicate to the consumer the origin of his product and the passion that gave birth to it. Whether it is a still wine, a sparkling wine or a spirit, the content you choose will need a unique packaging to bring the colors of its soil, its country, to France or abroad - in supermarket shelves where competition is fierce!
Your project will illustrate this "made in France" in an innovative way, and will seduce by its aesthetics, by its references or the features it will include. Depending on the category that you will select from the 3 offered (Still wines - Sparkling wines / Champagne - Spirits), the challenges of positioning French products with regard to the consumer and in relation to the competitive environment will be different, and your project in will take into account.
Discover the winners
Sponsor Eve GEORGE
Design & blown glass
After graduating from the Ecole Boulle and the ENSCI les ateliers in Paris, Eve George specialised in the field of glass creation by becoming a European glassblower.
In 2012 she founded Atelier George with Laurent George.
His universe: mainly lighting, then tableware, interior accessories and glass tiles.Read more